Business Operations

Elevating Every Interaction. Strengthening Every Relationship.

We approach Business Operation Solutions by enhancing every stage of the customer's journey, from first contact to resolution and beyond, while reducing service costs.

Our Approach

More Than Support Strategic Customer Experience Partnership

We deliver customer operations as part of a larger digital strategy, combining trained talent, digital tools, and smart workflows to provide support that’s consistent, empathetic, and outcome focused.

Omnichannel support across voice, email, chat, and social
Multilingual teams delivering localized brand experiences
AI-powered chatbots integrated with human support for faster resolution
Data-backed retention and loyalty strategies
Continuous CX optimization through analytics and feedback

The result? Customer service doesn’t just resolve issues – it drives loyalty and business growth.

Integrated Customer Experience Models

Tailored Operational Solutions Across Various Platforms

Omnichannel Customer Support

Be Where Your Customers Are

Our agents manage real-time interactions and asynchronous conversations with consistency and care across voice, email, chat, and social platforms.

How it works:
  • We align with your existing platforms and workflows
  • Our teams are trained to handle brand-specific scenarios
  • You maintain oversight while we ensure seamless operations
Omnichannel Customer Support Omnichannel Customer Support
Use cases:
  • E-commerce order management and post-purchase support
  • SaaS platform troubleshooting and user onboarding
  • Financial services query resolution with compliance adherence

Live Chat & AI Chatbot Integration

Accelerate Response Times, Reduce Ticket Volumes

Blend human support with AI-powered chatbots to deliver intelligent, always-on service that’s as smart as it is seamless.

What we manage:
  • Deployment of AI chatbots for common queries
  • Integration with live agents for escalations
  • Continuous training to improve chatbot accuracy
Live Chat & AI Chatbot Integration Live Chat & AI Chatbot Integration
Use cases:
  • 24/7 customer support without additional headcount
  • Handling peak-hour chat volumes efficiently
  • Providing instant answers to FAQs while agents focus on complex issues

Multilingual Customer Service

Support Global Audiences with Localized Care

Deliver seamless experiences to customers worldwide while maintaining your brand voice across markets.

What we manage:
  • Deployment of AI chatbots for common queries
  • Integration with live agents for escalations
  • Continuous training to improve chatbot accuracy
Multilingual Customer Service Multilingual Customer Service
Use cases:
  • Expanding into non-English speaking markets
  • Managing global e-commerce customer service
  • Supporting international SaaS user bases

Customer Retention & Loyalty Programs

Turn Users into Loyal Advocates

We design and execute strategies to reduce churn, re-engage dormant users, and increase customer lifetime value through proactive, data-driven outreach.

What we manage:
  • Churn analysis and risk segmentation
  • Personalized re-engagement campaigns
  • Loyalty program design and execution
Customer Retention & Loyalty Programs Customer Retention & Loyalty Programs
Use cases:
  • Subscription renewals and upsell strategies
  • Recovering abandoned carts or cancelled subscriptions
  • Boosting customer referrals through rewards

CX Optimization & Insights

Continuous Improvement That Moves the Needle

Using call analytics, feedback loops, and sentiment tracking, we refine your customer operations for maximum impact.

What we deliver:
  • Actionable insights from support interactions
  • Process improvements to enhance resolution times
  • Reporting aligned with your business KPIs
CX Optimization & Insights CX Optimization & Insights
Use cases:
  • Improving CSAT and NPS scores
  • Streamlining workflows for faster service delivery
  • Identifying training needs for customer support teams
Industries We Serve

Who We Help

We support businesses across industries, tailoring solutions to help them scale, innovate, and deliver meaningful results.

E-commerce & Retail Brands

We help online and in-store brands deliver seamless omnichannel support with multilingual teams, chatbots, and data-driven strategies that boost retention and loyalty.

SaaS & 
Tech Platforms

We power user growth through AI-driven chatbots, real-time support, and continuous CX optimization backed by analytics and multilingual expertise across global markets.

Financial & Professional Services

We provide compliant, data-secure omnichannel support with AI integration and CX analytics, ensuring trusted, efficient, and localized service across regulated markets.

Consumer Products & Subscription Businesses

We enhance customer satisfaction with 24/7 omnichannel support, multilingual engagement, and feedback-led CX optimization that strengthens retention and loyalty.

Travel, Hospitality & Lifestyle Brands

We create personalized guest experiences with multilingual support and insight-driven CX strategies that increase satisfaction and long-term loyalty.

Industries We Serve

Who We Help

We support businesses across industries, tailoring solutions to help them scale, innovate, and deliver meaningful results.

E-commerce & Retail Brands

We help online and in-store brands deliver seamless omnichannel support with multilingual teams, chatbots, and data-driven strategies that boost retention and loyalty.

SaaS & 
Tech Platforms

We power user growth through AI-driven chatbots, real-time support, and continuous CX optimization backed by analytics and multilingual expertise across global markets.

Financial & Professional Services

We provide compliant, data-secure omnichannel support with AI integration and CX analytics, ensuring trusted, efficient, and localized service across regulated markets.

Consumer Products & Subscription Businesses

We enhance customer satisfaction with 24/7 omnichannel support, multilingual engagement, and feedback-led CX optimization that strengthens retention and loyalty.

Travel, Hospitality & Lifestyle Brands

We create personalized guest experiences with multilingual support and insight-driven CX strategies that increase satisfaction and long-term loyalty.

Client Success Highlights

What Our Clients Achieve

40%

Faster resolution times through live chat and AI

25–50%

Cost savings with optimized support workflows

20%

CSAT improvements of or more within the first quarter

High NPS

Increased retention and NPS across key customer segments

Testimonials

Here’s What Leaders Say

Trusted by industry leaders to deliver results when it matters most.

The Tru Performance team caught critical errors in our case management system that we had completely overlooked. Their attention to detail ensured we didn’t miss a crucial hearing.

We truly appreciate the dedication shown by the Tru Performance team staying late to complete urgent tasks made a real difference.

It’s been incredible having Tru Performance help us stay on top of last-minute resets. Thanks to their diligence, we’re staying fully compliant with all our hearings.

Thank you for being such a strong support in our growth journey. Tru Performance is making a meaningful impact in streamlining our operations.